Client
Netflix Spain
Services
Creative Direction
Editorial Design
Motion Graphics
Production
In September 2020, Netflix embraced the power of storytelling with its first global brand campaign, called “One Story Away” and launched in 27 countries. Netflix Spain commissioned EPS to make a presentation for the annual event in which its programming for the coming year would be unveiled, and asked us to use the brand new campaign as a creative base.
The challenge was to extend the Netflix experience into a slideshow that would showcase Netflix Spain’s compelling offering for 2021 in a way that felt true to the brand and engaged the journalists who attended the event. We decided that Keynote was the best option for creating a dazzling presentation.
Netflix’s iconic ribbon, brand colors and animated idents were integrated into the slides and subtle and elegant new animations were created to enhance the striking photos and emphasize the streaming platform’s cinematic personality, giving the presentation a bit of scale and presence and making it all feel like part of the Netflix brand universe.